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Capsugel – VitaFoods fair 2015 (Geneva)

In 2015 the Thomas Berloffa Design Studio starts working with the Capsugel company. The first project is the stand for the international Vitafoods fair in Geneva. The stand presents innovative elements for the pharmaceutical sector. Each structure has been designed for the event and also the whole graphic image is signed by the designer Thomas Berloffa. Another innovative element, a corner dedicated to posts on the social Instagram.

The concept of the corner dedicated to Instagram was based on the claim created by the studio: “We care about what’s inside”. The capsules protect their contents and the people behind the giant capsule are also protected. During the days of the fair, hundreds of photos of visitors were taken and posted on a specially opened Instagram page.